Gameskraft’s online rummy platform, RummyCulture, concluded a multilingual campaign, ‘Culture of Champions’, with sports ambassadors such as Harbhajan Singh, Abhinav Bindra, Mahesh Bhupathi, and Pankaj Advani, following that, they also conducted a rummy tournament titled as the Indian Rummy League with exciting prizes. This year, despite Covid19  and IPL suspension the company didn’t notice any drop in the number of users or sessions per user. The company actually noticed a  jump in the number of players, which is actually the result of the branded campaign that helped them to garner awareness and trust for the platform.

The campaign went live during the first week of IPL ended post the first week as scheduled, therefore, suspension of IPL didn’t have any impact on their campaign duration and they continued to grow. In comparison to 2020 Q1, their number of users has spiked up more than 30 per cent YoY basis.

As per Technosports, Rummy Culture is known for its top-rated game performance and user-friendly app. It has seen a 50% growth in players since the last year. It is also a world record holder for hosting the world’s largest online rummy tournament and India’s only ISO 9001:2015 certified gaming platform, thereby reaffirming their commitment towards providing a fair and secure game to the players. The platform is also RNG certified which is a testament to the fact that table and player selection is 100 per cent random and not triggered by any specific algorithm. 

Rummy Culture provides 24/7 customer support to players across all levels and categories in multiple languages along with flexible options for withdrawals and game bonuses. The platform has a strict zero-tolerance for malpractice and defaulters are barred from the platform immediately.

Rummy Culture has been started by a bunch of passionate gamers from premier institutes like IITs, IIT-BHU, ISB, IIMs, and NSIT.