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Lenovo, Intel, and YouTube Join Hands to Present: Gamerz Night Live by Trinity Gaming India

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Trinity Gaming India’s “Gamerz Night Live,” a virtual gaming campaign, brought in collaboration with Lenovo, Intel & Youtube has already captivated an audience of approximately 10 million viewers. The campaign has aimed to foster the Indian creator community by providing a platform for over 100 creators nationwide to showcase their talents.

Running for over 11 weeks and featuring more than 14 episodes to date, the initiative focuses on supporting emerging creators in promoting their content, building their profiles, and sharing the spotlight with established creators. Renowned content creators and influencers such as Mortal, Scout, and Regaltos, along with regional, micro, and mini creators from across the country, have participated in the event.

The gaming extravaganza, centred around popular titles like Battleground Mobile India (BGMI), Valorant, CS Source 2, Fall Guys, Among Us, Prop Hunt, and GTA V, has gained immense success. With over 6 million views and 15 episodes aired on YouTube, “Gamerz Night Live” serves as a hub for episode announcements, highlight reels, engaging stories, and collaborative posts, accumulating a total of 10 million views.

Abhishek Aggarwal, co-founder and CEO of Trinity Gaming India, stated in an interview with Financial Express that their primary objective had consistently been to provide creators with a platform conducive to growth and the establishment of a career in gaming. He mentioned that through “Gamerz Night Live,” they were offering unprecedented opportunities for creators nationwide, regardless of their current size and follower count.

The creators not only produce entertaining content but also engage in friendly competitions as part of a team in games like BGMI, Valorant, and CSGO. Anita Kotwani, CEO media- South Asia, Dentsu and Dentsu Gaming Lead, highlighted the significance of “Gamerz Night Live” as the first-ever recreational gaming IP where creators of varied sizes unite for wholesome entertainment.

The virtual gaming extravaganza is set to conclude by December 2023. Gamerz Night Live is presented to be more than just a virtual competition; it’s a breeding ground for future gaming stars, a testament to the power of collaboration, and a thrilling adventure for every participant.

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